How to research a prospective manufacturing employer

16 November 2017

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You have been invited to attend an interview and are excited by the prospect, but what do you need to do to find out if it is the right manufacturing company for you and to get yourself prepared for the interview? You may know nothing about the company but liked the sound of the job and this is quite common, but it is important than you understand the type of company you will potentially be working for. Not only will this allow you to find out if they are a right match to your needs, but the employer will expect you to have conducted some research prior to the interview. With the internet at our fingertips, there is no excuse for not researching the manufacturing company and taking the time to understand more about what they do. These are some tips for researching a prospective employer.


Mnaufacturing Company Website

The company website is the first place to look at when conducting research and you should find a wealth of information here. You should find out about the size of the company, where the role sits within the organisation and their core values. It may be that the organisation’s values don’t fit in with yours and this may mean it’s not quite right for you. The size of the company is also important as generally speaking, some people like to work in a large organisation with plenty of areas for growth, while others prefer the visibility of being part of a smaller organisation. Everyone is different in this respect and it is important to ensure the match is right. Most interviewers will ask some general questions to find out if you have researched the company. They won’t expect you to know all the ins and outs, but they may ask about values and where their offices are located, so don’t leave yourself open to embarrassment by not knowing the basics.



Social Media

Most companies will have a presence on social media and most probably, various platforms. The most useful social media platform for conducting research on employers is LinkedIn, as you can find out about the company, as well as information on your interviewers. It is good to know a bit about the background of your interviewers, as it can enable you to build some rapport. For example, you may have worked in similar companies or have the same qualifications. It will impress the interviewer if you know a little about them.


Latest News

Another useful method for researching a company is to look on Google for any news associated with them. For example, they may have recently won a big contract or have just moved into larger premises and having knowledge of this can help show your interest during the interview process. You may find that the company has been involved in something controversial, which may make you think twice about whether you really want to be associated with them. It is worthwhile researching the company to gain a better understanding of how they are perceived and whether they are the right company for you.





It is also worthwhile finding out a bit more about the company’s competitors, as this may be asked during the interview process. It is always beneficial to have a good understanding of competitors, as this may be helpful in your new role, should you get the job. For instance, what is their price structure, values, size etc.? It is important to know what you are potentially up against and the interviewers will be impressed if you have this prior knowledge.


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